By Eric Kramer
Think jogging into your subsequent interview completely ready, cozy, convinced, and able to current your self because the most sensible candidate for the task. Now photo your self getting that a lot expected cellphone name from the hiring supervisor announcing, "You have particularly inspired us, and we might like to have you ever sign up for our corporation. while are you able to start?" Active Interviewing: Branding, promoting, and offering your self to Win Your subsequent Job is full of details each task seeker must understand to win interviews and land jobs in today's speedily altering and hypercompetitive activity industry. Introducing a brand new process referred to as lively Interviewing, this ebook presents innovations and instruments today's task candidate must verify self assurance and luck in any activity interview. instead of concentrating on the common and well-worn interview feedback, corresponding to find out how to resolution questions, what to put on, how you can provide an excellent handshake, and the way to venture a favorable perspective, this publication makes a speciality of confirmed higher-level concepts that win interviews. those contain actively utilizing own branding to show a effective "hire me" message, utilizing revenues thoughts, constructing an interview presentation to powerfully show off info the interviewer must comprehend to make an educated hiring choice, and imposing a good after-interview follow-through plan. this is often the single interview publication that demonstrates a powerfully persuasive interview procedure and integrates with a web web site the place readers will locate assets to organize for interviews and strengthen an interview-winning presentation. Active Interviewing: Branding, promoting, and providing your self to Win Your subsequent Job provides task applicants a aggressive side for today's activity marketplace that is helping them safe jobs they love and earn the cash they deserve.
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Additional resources for Active Interviewing: Branding, Selling, and Presenting Yourself to Win Your Next Job
If you Google the question, you will get more than 700,000 hits. However, interview books and websites that don’t propose a sales approach are shortsighted in their suggestions about how to answer this question. They suggest knowing your own strengths and weaknesses that are typically related to soft skills—for example, “My strength is my ability to cut through confusion and establish a clear path forward,” or, “My weakness is my tendency to be overly focused on details. ” Any good salesperson knows her service and knows her competition.
21 Active Interviewing: Branding, Selling, and Presenting Yourself to Win Your Next Job How much do you believe in your services as an employee? Are you completely convinced that an employer will lose a great opportunity if she doesn’t hire you? If you are completely confident, then calling a hiring manager to inform her about your availability becomes far easier. Similarly, in your interview, if you come across as strong and certain, it is far easier to be persuasive about the wisdom of hiring you.
And then, what is your brand? When a company sends a salesperson on a sales call, the salesperson depends on the company’s brand to help make the sale. If the brand is strong, the salesperson’s credibility goes up, and the sale becomes easier. Imagine being a salesperson for Apple Computers, Twitter, or JetBlue, as opposed to being a salesperson for BP or Goldman Sachs. Wouldn’t your sale be easier if you worked for one of the first three companies? ” Job candidates do not have the luxury of spending millions of dollars to develop and advertise their brand.
Active Interviewing: Branding, Selling, and Presenting Yourself to Win Your Next Job by Eric Kramer